Section: Barnabas Health News

Michael E. Knecht, FACHE, RWJBarnabas Health Marketing And Communications Leader, To Chair Ronald McDonald House Of Central & Northern NJ


Michael KnechtWest Orange, NJ, April 5, 2017 ---- Michael E. Knecht, FACHE, Senior Vice President of Strategic Marketing and Communications, RWJBarnabas Health, was inducted as Chair of the Board of Trustees of Ronald McDonald House of Central & Northern New Jersey at its annual meeting on March 23.

In his new role, Mr. Knecht will work with the Board members, volunteers, and staff to ensure that the organization continues to provide its mission of “keeping families close” while their ill children are undergoing treatment at area medical facilities. He will also oversee the next phase of the expansion to the New Brunswick House and direct the future growth of the organization to ensure as many families as possible are receiving assistance.

Since joining the Board of Trustees in 2010, Mr. Knecht has served on many board and fundraising committees. He was elected to the Executive Committee in 2013.

Ronald McDonald Houses provide a respite for thousands of families with seriously ill children
while they receive care at nearby medical facilities. The Houses and Family Rooms offer
comforting surroundings where family members can stay together during a time of
uncertainty and stress.

“Michael brings a great deal of knowledge and expertise to the position of Chair,” said Susan Collin, Executive Director. “We look forward to benefitting from his continued support and the enthusiasm he brings to this position.”

At RWJBarnabas Health, Mr. Knecht is responsible for leading the strategic marketing, internal communications, digital/interactive communications, media relations and executive communications efforts of the system.

“Ronald McDonald Houses are nationally recognized for providing stability and compassion for families whose children are facing difficult challenges,” said Barry H. Ostrowsky, President and Chief Executive Officer, RWJBarnabas Health. “We are extremely pleased and proud that our colleague is devoting his time and energy to help ease the lives of New Jersey families.”

Mr. Knecht previously served for seven years as Corporate Vice President, Communications and Community Relations for the Robert Wood Johnson Health System. He has over 25 years of experience in healthcare strategy, marketing and communications. Earlier, he held leadership positions at Winning Strategies Public Relations, the University of Medicine and Dentistry of New Jersey, and Bayshore Community Health Services.

Mr. Knecht and his family are residents of Middletown, New Jersey.

About the Ronald McDonald Houses of Central and Northern New Jersey

The Ronald McDonald House of Long Branch

131 Bath Ave.,
Long Branch, NJ 07740

The Ronald McDonald House of Long Branch, NJ is located a block from Monmouth Medical Center. Founded in 1987, it features eight themed bedrooms with private baths and a variety of amenities.

The Ronald McDonald House of New Brunswick

145 Somerset St.,
New Brunswick, NJ 08901

The Ronald McDonald House of New Brunswick, NJ is opened adjacent to the Robert Wood Johnson University Hospital campus in 2005. It offers six themed bedrooms with private baths and a variety of amenities.

About RWJBarnabas Health
RWJBarnabas Health is the most comprehensive health care delivery system in New Jersey, with a service area of more than five million residents. The system includes eleven acute care hospitals; three acute care children’s hospitals and a leading pediatric rehabilitation hospital (Children’s Specialized Hospital), a freestanding 100-bed behavioral health center, ambulatory care centers, geriatric centers, the state’s largest behavioral health network, comprehensive home care and hospice programs, fitness and wellness centers, retail pharmacy services, a medical group, multi-site imaging centers and an accountable care organization. RWJBarnabas Health is New Jersey’s second largest private employer – with more than 33,000 employees, 9,000 physicians and 1,000 residents and interns – and routinely captures national awards for its outstanding quality and safety.

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